CRAFTED WITH BRITISH PRIDE

We are proud to showcase our latest work for Fuller’s Brewery.

Fuller's Pride Lager is a crisp and refreshing tasting lager that champions sustainable British farming and brewing heritage.

Our design builds on the equity of the iconic London Pride brand, evolving it with a bold, contemporary identity for the lager drinkers up and down the UK.

Fronting the campaign is rugby star and Brand Ambassador Joe Marler, who brings his unmistakable character to the brand. 

Joe embodies the same sense of pride, community and authenticity that defines every pint - making him the perfect figurehead for the next generation of British lager.